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Kernels Corner
Fresh takes from the Popcorn crew
Featured Article
Meta vs. Ad Agencies: Why AI-Powered Advertising Is Forcing a Business Model Reckoning
Technology has disrupted agency operations before. Google Ads, social platforms, DIY website builders, and tools like Canva have all reduced reliance on professional services.
October 15, 2025
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Dennis Pang
All Articles
how AI is evolving graphic design
When AI first came on the scene, it was used to perform mundane tasks like sorting through files and emails. Now, however, its uses have expanded dramatically. Not only can AI help you find a place ..
December 17, 2024
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Dennis Pang
Navigating Market Expansion in Canada: Leveraging Digital Marketing Strategies for Success with Case Study Examples
Expanding into the Canadian market presents significant opportunities for many international brands seeking growth.
December 16, 2024
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Dennis Pang
Ethical evolution: How AI is Shaping Marketing's Future
In the rapidly evolving landscape of marketing, Artificial Intelligence (AI) is not just a buzzword; it’s a transformative force that is redefining how brands connect with consumers.
December 2, 2024
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SEO vs SEM: a unified approach to digital success
In today’s fast-paced digital world, businesses aiming to boost their online visibility often come across two key strategies: Search Engine Optimization (SEO) and Search Engine Marketing (SEM).
November 13, 2024
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gopopcorn
Embracing the AI Revolution: Insights from the 2024 Vision Conference
The conference was a treasure trove of insights and inspiration, particularly on the burgeoning role of Artificial Intelligence (AI) in marketing.
November 13, 2024
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Erick Alvergue
from fun to fortune: how tikTok is changing video marketing forever
This blog explores how TikTok has revolutionized video content and business marketing strategies, creating a paradigm shift that businesses can no longer ignore.
October 25, 2024
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gopopcorn
restaurant franchise marketing strategies for sizzling success
In the competitive landscape of restaurant franchises, partnering with a local marketing expert who understands the unique challenges and opportunities of the industry is essential for success.
February 22, 2024
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Dennis Pang
What No One Tells You About Being An Agency Owner
Want to gain insight on how our marketing agency started? We asked the founder of Popcorn a few poppin' questions!
August 10, 2023
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gopopcorn
THE CONTENT BATTLE: UGC vs Influencer - Crafting the Perfect Content Strategy
Welcome to the ever-evolving world of digital marketing, where the battle between User-Generated Content (UGC) and Influencer content continues to captivate brands and marketers.
August 10, 2023
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gopopcorn
Webflow VS Wordpress: Which is better [2023]
When it comes to building and managing websites, two widely used platforms often come into consideration: Webflow and WordPress.
July 28, 2023
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gopopcorn
Which Social Media Platform Is Right For Me?
Social media should be at the forefront of your business marketing strategy as it allows you to connect, build relationships, and communicate with potential customers. Social networks are among ...
June 12, 2023
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The news on tues #7: TikTok Restrictions, PBN’s and facebook expansion
The Popcorn team understands the importance of ensuring that we’re up to date with emerging trends, digital marketing news stories and platform updates. During our weekly team meeting, we each ...
June 12, 2023
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