Kernels Korner

From AI-generated avatars landing brand deals to influencer junkets gone wild in Tulum, the world of influencer marketing is evolving fast. Here's our take on the latest trends.

Technology has disrupted agency operations before. Google Ads, social platforms, DIY website builders, and tools like Canva have all reduced reliance on professional services.

With no ads, minimal corporate presence, and a focus on individual users, Bluesky is quickly becoming a go-to space for smaller, tight-knit communities and niche fandoms.

In this blog, we’ll break down common misconceptions about multi-channel campaigns and share strategies to seamlessly integrate platforms for maximum impact.

In the rapidly evolving landscape of marketing, Artificial Intelligence (AI) is not just a buzzword; it’s a transformative force that is redefining how brands connect with consumers.

In today’s fast-paced digital world, businesses aiming to boost their online visibility often come across two key strategies: Search Engine Optimization (SEO) and Search Engine Marketing (SEM).